← gracefkim.com

Media Kit

Digital creator shaped by travel, now building a life in LA.

I'm Grace Kim, a travel-first lifestyle creator originally from the NYC area and now living in Los Angeles. My work blends the curiosity of solo travel with the slower, everyday stories of building a life in LA.

Grace Kim at Bluff Cove overlook

Partnerships

Trusted travel and lifestyle brands.

Meet Grace

Grace Kim — Virgin Voyages cruise portrait

Hi, I'm Grace.

I'm a Los Angeles-based creator originally from the greater New York City area, with a background rooted in solo travel, visual storytelling, and discovering places in a way that feels both intentional and relatable.

What started as documenting my travels has grown into a more personal mix of where I go, how I live, what I use, and the experiences I'm genuinely excited to share.

Through photography, short-form video, and story-driven content, I help brands create visuals that feel aspirational but approachable. My goal is to make people not only notice a product or experience, but imagine how it could fit into their next trip, routine, home, or everyday life.

Contact: gracefkim@gmail.com

Reach + Discovery

1.78M content views per quarter, with discovery that keeps growing.

90-day reach across the platforms where audiences discover, search, and save.

YouTube1.05M views4,596 watch hrs · 4.73% CTR
Instagram446K views135K accounts reached · 14.4K interactions
Pinterest283K impressionsSearchable, save-led travel discovery
Blog / Google473K impressions~9.4K visits from search

My content has strong evergreen potential, with ongoing discovery through Google, Pinterest, and YouTube search that helps partnerships
continue driving value over time.

Portfolio Work

Work by category.

Audience Demographics

An engaged audience with a strong US core.

My audience is primarily women, with a strong male segment and additional reach across key international markets.

Gender

Women
68%
Men
32%

Age

18-24
10%
25-34
33%
35-44
28%
45-54
16%
55-64
9%
65+
5%

Top Locations

  • United States56.3%
  • India3.9%
  • United Kingdom3.8%
  • Philippines3.2%
  • Canada3.0%

Performance Metrics

A closer look at reach, engagement, and audience response.

Analytics are included with each campaign so partners can see the proof behind the work.

Organic UGC travel video

Viator

4.4M views

Tokyo itinerary content that kept moving through shares, saves, and TikTok search.

  • 645shares
  • 592saves
  • 11Klikes
Paid Sponsored Reel + boosting

Grab

2.7M views

Travel safety content supported with paid boosting and strong saves from trip-planning viewers.

  • 2,275interactions
  • 135saves
  • 91shares
Organic Travel experience Reel

Virgin Voyages

66K views

Organic cruise content with strong share behavior and save intent from travel audiences.

  • 1.5Klikes
  • 394shares
  • 91saves
Paid UGC travel tech ad

USIMS

13.8K likes

Sponsored travel eSIM content with clear product context and creator-led ad styling.

  • 45comments
  • 13.8Klikes
Organic TikTok campaign

Clairol

6.6K views

Organic TikTok content with clear viewer data and a beauty-skewed audience profile.

  • 5.2Kviewers
  • 86%female
  • 11h 49mplay time
Organic Product demo

Insta360

10.5K views

Organic product content built around a clear solo-travel use case and practical camera demo.

  • 29saves
  • 18shares
  • 106likes

Testimonials

Trusted for flexibility, clear communication, and on-time delivery.

"Grace is a problem solver and flexible — two attributes so important for travel campaigns. She consistently produces high-quality, engaging content."

Tawny at Steller

"Professional, communicative, and open to feedback — she delivered everything on time with quality content that really aligned with the brand."

Amanda at Grab

"Creative and flexible, and goes above and beyond across all of her platforms."

Jenna at SafetyWing

"Able to understand the brief well and deliver high-quality content on time — receptive to feedback and a pleasure to work with."

Humaira at Picfair

Next Steps

The path from brief to delivery.

01

Share the product, campaign goal, deliverables, timeline, usage needs, and any must-hit talking points.

02

I review the brief, confirm the strategy, and map out the content direction before filming.

03

I create the content with the hook, product shots, audience, and platform in mind.

04

Final assets are delivered on time, with feedback handled clearly when revisions are included in scope.

Inquiries

Thank you for reviewing my work.

I'm excited for how we can partner together! Reach out with the brand, timeline, deliverables, and usage needs!